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","type":"text"},{"text":"Björn Borg s'engage à respecter l'Accord de Paris et l'objectif de 1,5 degré et à réduire de moitié nos émissions d'ici 2030.","type":"text","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"text":"Nous travaillons dur pour un avenir meilleur et nous concentrons une grande attention sur le développement durable afin de réduire les émissions année après année, et en mettant davantage l'accent sur la réduction de l'utilisation de nouvelles fibres. Nous nous engageons à proposer des produits avec une longue durée de vie, à minimiser l'impact sur l'environnement, à faire des choix conscients en matière de transport et d'énergie et à ne pas causer de dommages inutiles à la nature.","type":"text"}]},{"type":"paragraph","content":[{"text":"Aujourd'hui, tous nos vêtements sont soit fabriqués à partir d'au moins 70 % de matériaux ayant moins d'impact climatique, soit soutiennent l'initiative Better Cotton et leur mission visant à aider les communautés cotonnières à survivre et à prospérer, tout en protégeant et en restaurant l'environnement.","type":"text"}]},{"type":"paragraph","content":[{"text":"Notre feuille de route en matière de développement durable est revue chaque année et inclut notre ambition de limiter et de réduire notre empreinte ainsi que la manière dont nous créons une équipe gagnante.","type":"text"}]},{"type":"paragraph","content":[{"text":"Nous pouvons toujours faire plus. ","type":"text"},{"text":"Parmi nos objectifs, nous souhaitons utiliser 100 % de matériaux ayant moins d’impact climatique dans notre gamme d’ici 2030.","type":"text","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"text":"Aidez-nous à travailler pour un avenir meilleur en planifiant votre garde-robe et vos achats. 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","textColor":"white","pageContent":[{"_uid":"87b3c10e-b4ab-42d2-94e1-951f4be0ee12","items":[{"_uid":"8141a612-de62-477c-8a9b-2d7c460dff04","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"La lessive requiert une quantité d’énergie énorme et produit des tonnes de gaz à effet de serre chaque année. Plus la température est élevée, plus la quantité de sous-produits relâchés dans l’atmosphère est élevée. ","type":"text"}]},{"type":"paragraph","content":[{"text":"Une grande partie de l’impact environnemental de vos vêtements provient du lavage et du séchage. En effet, il faut beaucoup d'énergie pour chauffer à la fois l'eau et le sèche-linge et parce que vos vêtements seront lavés de très nombreuses fois avant de pouvoir être recyclés. Le lavage et le séchage ont un impact environnemental négatif important, mais il existe de nombreuses façons de faire la différence. 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La composition des détergents est aujourd’hui très différente de ce qu’elle était il y a quelques années. Aujourd'hui, nous trouvons des enzymes ajoutées dans nos détergents qui sont conçues pour fonctionner plus efficacement dans l'eau froide.","type":"text"}]},{"type":"paragraph","content":[{"type":"hard_break"},{"text":"Lorsque vous lavez en machine, beaucoup d'énergie est utilisée, surtout pour chauffer l'eau. Ainsi, en lavant à une température plus basse, vous économisez de l'énergie et contribuez à réduire les émissions de dioxyde de carbone. De plus, vous économisez également de l’argent car il faut moins d’électricité pour chauffer l’eau.","type":"text"}]}]},"heading":"Lavez vos vêtements à l’eau froide","component":"textCard","backgroundMobile":[{"_uid":"407ba59d-ca6e-473f-b9c1-eaeff9834e2b","size":"cover","image":{"id":13898464,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2500x3333/a4e8cd620d/borg-tees.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[{"_uid":"305989f9-db66-4e14-bed6-07fe7a3d3467","size":"cover","image":{"id":13898464,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2500x3333/a4e8cd620d/borg-tees.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"position":"50% 50%","component":"backgroundImage"}]},{"_uid":"7563ec04-90b3-4115-9427-9223f1a7dc47","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Nous avons tendance à laver nos vêtements trop souvent. En conséquence, nous ne remplissons pas nos machines et les vêtements que nous lavons n’ont pas forcément besoin d’être lavés. Demandez-vous s’ils ont vraiment besoin d’être lavés avant de les mettre dans le panier à linge. ","type":"text"}]},{"type":"paragraph","content":[{"type":"hard_break"},{"text":"Quelques conseils : veillez à remplir le lave-linge avec des vêtements vraiment sales (mais évitez de le surcharger pour qu’il puisse opérer au maximum de sa puissance mécanique).","type":"text"}]}]},"heading":"Remplissez votre lave-linge","component":"textCard","backgroundMobile":[{"_uid":"fc9dcb7b-7eb2-4974-acaa-0fa6c3bc5699","size":"cover","image":{"id":2195341,"alt":"","name":"","focus":null,"title":"","filename":"https://imgs.bjornborg.com/images/6016x4000/63effa4afd/marshall-williams-pypzioj-kks-unsplash.jpg","copyright":"","fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[]}],"anchorTag":[],"component":"textCardsModule","contentLayout":"4:3"},{"_uid":"ba14e3f5-c005-411e-9595-dabd2631fb06","items":[{"_uid":"e7581dd0-b04d-46c2-a1c6-26f10db7d26a","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Que vous utilisiez de la lessive liquide ou en poudre, veillez à utiliser la bonne quantité de lessive, car une trop grande quantité collera à vos vêtements tandis qu'une trop petite quantité ne les rendra pas propres. Beaucoup de gens utilisent trop de détergent, ce qui n’est pas nécessaire. Quelle quantité de détergent faut-il utiliser ? Suivez les instructions sur l'emballage et dosez en fonction de la quantité de linge.","type":"text"}]}]},"heading":"N'utilisez pas trop de détergent","component":"textCard","backgroundMobile":[{"_uid":"a276336a-a3b0-4782-828c-167275c5cfa3","size":"cover","image":{"id":2194521,"alt":null,"name":"","focus":null,"title":null,"filename":"https://imgs.bjornborg.com/images/3456x5184/b832a29404/micheile-henderson-n_wgdmrl4hq-unsplash.jpg","copyright":null,"fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[{"_uid":"a509391d-06f2-4eb5-af81-4121e9ece11a","size":"cover","image":{"id":2194521,"alt":null,"name":"","focus":null,"title":null,"filename":"https://imgs.bjornborg.com/images/3456x5184/b832a29404/micheile-henderson-n_wgdmrl4hq-unsplash.jpg","copyright":null,"fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}]},{"_uid":"0b1403f3-b47f-4b36-b0e2-634c4bfb3234","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Pensez-vous à la température à laquelle vous devriez laver vos sous-vêtements et vos vêtements d'entraînement ? Les lessives actuelles sont remplies d'enzymes qui démarrent le processus même à basse température, ce qui vous permet de laver efficacement vos sous-vêtements et vêtements de sport en sueur à 40 °C sans avoir à vous soucier des vilaines bactéries.","type":"text"}]}]},"heading":"A quelle température dois-je laver les sous-vêtements et les vêtements de sport ?","component":"textCard","backgroundMobile":[{"_uid":"b143f5b5-bb9b-4566-a89b-0827fbc5d9f8","size":"cover","image":{"id":14765398,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2500x3333/a9400b4bad/hs24_uw_03_1252-1.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"overlay":"none","position":"50% 0%","component":"backgroundImage"}],"backgroundDesktop":[{"_uid":"39f27c48-62f1-41dc-bdb7-08d26da72b77","size":"cover","image":{"id":14765398,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2500x3333/a9400b4bad/hs24_uw_03_1252-1.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"overlay":"none","position":"50% 0%","component":"backgroundImage"}]}],"anchorTag":[],"component":"textCardsModule","contentLayout":"4:3"},{"tag":[],"_uid":"3798ef00-48cd-4e09-b4b9-190ce7c7c8f0","links":[],"caption":[],"heading":[{"_uid":"22fc6532-3b56-45a8-83e0-1327148ece43","text":"Sécher les vêtements à l'air libre","type":"default","component":"heading"}],"anchorTag":[],"component":"flexibleModule","paragraph":[{"_uid":"2c21d6a9-dfbd-4fe3-8a04-210153693964","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Un lavage fréquent entraîne également un séchage fréquent. Laissez la nature faire le travail au lieu de toujours sécher en machine. Il existe toujours des solutions pour sécher le linge à l’intérieur si la météo ne permet pas d’étendre le linge à l’extérieur. Vos vêtements dureront plus longtemps et la nature vous remerciera.","type":"text"}]},{"type":"paragraph","content":[{"type":"hard_break"},{"text":"Si vous avez la possibilité de suspendre vos vêtements pour les faire sécher dehors, les rayons UV du soleil aident en fait à tuer les bactéries. N'oubliez pas de ne pas accrocher vos vêtements sombres à la lumière directe du soleil, car ils se décoloreraient.","type":"text"}]},{"type":"paragraph","content":[{"type":"hard_break"},{"text":"Même si cela est indiqué dans les instructions de lavage, on ne le dira jamais assez : ne mettez pas vos leggings d'entraînement extensibles dans le sèche-linge. Ils rétréciront ou se déformeront.","type":"text"}]}]},"component":"paragraph"}],"textColor":"white","backgroundMobile":[{"_uid":"2faadf74-c61f-4953-8bb9-10994b525493","color":"transparent","component":"backgroundColor","colorOverride":""}],"backgroundDesktop":[{"_uid":"5fbf1182-7992-47fb-b84d-a084c70cb288","size":"cover","image":{"id":2194433,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/3549x2661/e40e56931f/m_stilleben_16_118.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"overlay":"cover","position":"50% 50%","component":"backgroundImage"}],"contentVerticalAlignment":"bottom","contentHorizontalAlignment":"left"},{"_uid":"2cd5eccb-c284-494c-a1c9-c7a1da79255e","items":[{"_uid":"d7f5b244-b9df-4d7e-801d-29f945aba55c","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Les odeurs dans les vêtements de sport sont généralement causées par un mélange de sueur, d'huiles et de bactéries provenant de votre corps. Avez-vous déjà remarqué que vos vêtements sentaient encore un peu mauvais même après les avoir lavés ? Comment laver au mieux ses vêtements de sport ?","type":"text"}]},{"type":"paragraph","content":[{"text":"Suivez nos meilleurs trucs pour garder vos vêtements de sport frais et faire disparaître les odeurs :","type":"text","marks":[{"type":"bold"}]}]},{"type":"bullet_list","content":[{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"Retournez les vêtements avant de les mettre dans la machine à laver. La sueur, les bactéries et les huiles se rassemblent à l'intérieur. Les traitements hydrofuges sont courants et en retournant vos vêtements, vous protégez également le tissu technique et faites en sorte que ce pour quoi vous avez payé plus cher dure plus longtemps.","type":"text"}]}]},{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"Aérez les vêtements transpirants immédiatement au lieu de les mettre dans un sac en plastique ou un panier à linge.","type":"text"}]}]},{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"N'utilisez pas plus de lessive que recommandé, car il sera plus difficile de rincer les vêtements. Vous pouvez en fait en réduire la quantité car trop de lessive peut se fixer aux fibres du tissu. Il existe également des lessives spéciales pour les vêtements de sport, spécifiquement pour éliminer les mauvaises odeurs.","type":"text"}]}]},{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"Frottez les zones les plus malodorantes (par exemple, les aisselles) avant de les laver. N'oubliez pas de les humidifier d'abord.","type":"text"}]}]},{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"Il existe également d'autres astuces pour le lavage. Le bicarbonate de soude mélangé à de l'eau est une méthode connue pour éliminer les taches de sueur. Appliquez sur la tache de sueur et laissez agir 20 minutes avant de rincer à l'eau puis de laver le vêtement en machine.","type":"text"}]}]},{"type":"list_item","content":[{"type":"paragraph","content":[{"text":"Pour éliminer les odeurs de sueur, vous pouvez essayer de vaporiser un peu de vinaigre sur les vêtements malodorants avant de les mettre dans la machine à laver. Une astuce consiste à tester d'abord sur une petite surface discrète du vêtement pour vous assurer que le tissu ne décolore pas.","type":"text"}]}]}]}]},"component":"textSection","subheading":""}],"heading":[{"_uid":"d951f2eb-bea5-434d-9816-0e7b549a8125","text":"Laver les vêtements de sport - Conseils de lavage et astuces pour éliminer les odeurs de sueur","type":"default","component":"heading"}],"anchorTag":[],"component":"textModule","contentLayout":"one-column","textAlignment":"center","moduleMarginStyle":""},{"_uid":"9bce1bb1-667b-4ceb-9399-17545a112856","items":[{"_uid":"ee78196c-a5c8-455f-a0f8-fc615d529311","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Les adoucissants décomposent les fibres qui permettent à vos tenues de sport de rester extensibles et fermes. Ils déposent également un léger film sur les tissus qui les rend plus difficiles à nettoyer. Bonjour les odeurs et les bactéries ! Ils bloquent également les fonctions d’évacuation de la transpiration. Évitez les assouplissants lorsque vous lavez vos vêtements d’entraînement, vos culottes de sport et vos sous-vêtements de sport.","type":"text"}]}]},"heading":"Évitez les assouplissants lors du lavage des vêtements d’entraînement","component":"textCard","backgroundMobile":[{"_uid":"889ff6b9-394d-4ceb-b5ae-f0d1a84edd3f","size":"cover","image":{"id":2279985,"alt":"","_uid":"dca054cf-8282-4f9a-b589-f1e02d7ab01c","name":"","focus":null,"title":"","filename":"https://imgs.bjornborg.com/images/3456x5184/865af6a637/mathias-p-r-reding-3gwofh-vmgq-unsplash.jpg","copyright":"","fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[]},{"_uid":"8fbe030b-3cf6-46cd-ab19-1628ece0e9f1","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Vos tenues de sport et sous-vêtements délicats dureront plus longtemps s’ils sont lavés dans des filets à linge. Surtout si vous les lavez ensemble avec des tissus plus résistants tels que du denim ou des vêtements avec des boutons ou des fermetures Éclairs. Le filet à linge est une solution idéale. N’oubliez pas que lorsque vous lavez des tissus synthétiques, de minuscules fibres de plastique sont évacuées dans l’eau usée, contribuant à la pollution par microfibres. Un exemple de filets à linge est GuppyFriend, un filet à linge qui récupère les microplastiques de vos vêtements synthétiques lavés en machine.","type":"text"}]}]},"heading":"Essayez un filet à linge","component":"textCard","backgroundMobile":[{"_uid":"c95ed8ab-cb85-419c-9edb-613bcacc9643","size":"cover","image":{"id":2194434,"alt":null,"_uid":"516b275a-b29c-4c1d-a4ce-b8a8f138ff10","name":"","focus":null,"title":null,"filename":"https://imgs.bjornborg.com/images/3549x2661/33998826f4/m_stilleben_28_042.jpg","copyright":null,"fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[]}],"anchorTag":[],"component":"textCardsModule","contentLayout":"4:3"},{"_uid":"31129eae-e63d-4ac8-acc2-2ee087d4536d","items":[{"_uid":"6e943326-0648-4583-b959-7eedffcbc2e4","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Les deux facteurs qui provoquent l’incrustation d’une tache sur votre tissu sont le temps et la chaleur. Traitez et lavez vos vêtements immédiatement si possible. Rincez au moins la tache et laissez le vêtement tremper. Essayez de l'eau salée, car le sel décompose les taches.","type":"text"}]},{"type":"paragraph","content":[{"text":"Tous les types de fluides corporels, humains et animaux, sont à l’origine des taches de protéines. Les exemples sont le sang, la sueur, le lait, les œufs et les jus de viande. Tout d’abord, il faut de l’eau. Beaucoup d'eau. Rincez soigneusement la tache. Plusieurs fois, vous pouvez éliminer les taches en rinçant simplement à l’eau froide. Utilisez toujours de l’eau froide, car l’eau chaude modifie la composition chimique de la tache et peut la faire durcir. Après avoir rincé et trempé le vêtement, frottez-le avec un pain de savon et lavez-le à l'eau froide. Gardez toujours la tache humide jusqu'à ce qu'elle disparaisse complètement.","type":"text"}]}]},"component":"textSection","subheading":""}],"heading":[{"_uid":"7d4fef11-af77-48bf-a5b9-5298f7955fad","text":"Détachage","type":"default","component":"heading"}],"anchorTag":[],"component":"textModule","contentLayout":"one-column","textAlignment":"center","moduleMarginStyle":""},{"_uid":"f0baa59f-e906-4a95-abb0-6fd5c9963ae9","items":[{"_uid":"abca1976-f791-4fbd-a284-f3d958ac8a6c","text":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"Les taches de sueur se produisent lorsque les protéines grasses de votre sueur se mélangent aux composés d'aluminium présents dans les déodorants, c'est pourquoi vous avez des taches de sueur sous vos bras. Ces taches sont gênantes mais il existe des moyens de s'en débarrasser. Pour les taches jaunes de sueur, vous pouvez essayer de tremper le vêtement dans un peu d’eau et de vinaigre. Il existe également d'autres astuces comme le bicarbonate mélangé à de l'eau que l'on repasse et laisse agir sur la tache. Il existe bien sûr aussi des détachants efficaces pour tenter d’éliminer les taches de sueur sur les vêtements.","type":"text"}]},{"type":"paragraph","content":[{"text":"S’il s’agit d’un vêtement blanc ou clair qui présente des taches de sueur, le soleil peut être un remède miracle contre les vêtements tachés. Ceci est donc recommandé principalement pour les vêtements clairs car le soleil peut estomper les couleurs plus foncées.","type":"text"}]},{"type":"paragraph","content":[{"text":"En savoir plus sur le ","type":"text"},{"text":"travail de Björn Borg en matière de développement durable ici","type":"text","marks":[{"type":"link","attrs":{"href":"/fr/pages/sustainability/","uuid":"4432ee8b-8b56-47d1-ba79-11864379c961","anchor":null,"target":"_self","linktype":"story"}}]},{"text":".","type":"text"}]}]},"component":"textSection","subheading":""}],"heading":[{"_uid":"4278ceef-dd17-4a49-a8e6-8ae9c5fbcb13","text":"Débarrassez-vous des taches de sueur","type":"default","component":"heading"}],"anchorTag":[],"component":"textModule","contentLayout":"one-column","textAlignment":"center","moduleMarginStyle":""}],"relatedPosts":["e28ed88d-7434-4246-959d-65f4f5fefa53","696e27f0-4bfc-4696-b9b2-6fb1fc1f2d68","c8624d00-1c2a-48b7-8452-686a982c05f8","1e7364d8-29a6-4d92-ad01-31ac5c5ecee0"],"mediaVertical":[{"_uid":"03fa6738-0e4f-4faa-a671-aac52dfb6d8c","size":"cover","image":{"id":2194545,"alt":"","name":"","focus":null,"title":"","filename":"https://imgs.bjornborg.com/images/2333x3500/5143fead9f/angela-bailey-8awmiuxgo-g-unsplash.jpg","copyright":"","fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"mediaHorizontal":[{"_uid":"025b07ad-c6f0-49c8-a8d6-79bb714a3671","size":"cover","image":{"id":2194545,"alt":"","name":"","focus":null,"title":"","filename":"https://imgs.bjornborg.com/images/2333x3500/5143fead9f/angela-bailey-8awmiuxgo-g-unsplash.jpg","copyright":"","fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundMobile":[{"_uid":"2960f072-802a-4023-aeca-175c8538eb13","size":"cover","image":{"id":2194545,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2333x3500/5143fead9f/angela-bailey-8awmiuxgo-g-unsplash.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"overlay":"cover","position":"50% 50%","component":"backgroundImage"}],"textColorDesktop":"","backgroundDesktop":[{"_uid":"a3c3cd7f-28b6-4d01-b988-9f025e8d8739","size":"cover","image":{"id":2194545,"alt":"","name":"","focus":"","title":"","source":"","filename":"https://imgs.bjornborg.com/images/2333x3500/5143fead9f/angela-bailey-8awmiuxgo-g-unsplash.jpg","copyright":"","fieldtype":"asset","meta_data":[],"is_private":false,"is_external_url":false},"overlay":"cover","position":"50% 50%","component":"backgroundImage"}]},"group_id":"3a34a0d2-8084-4051-ab00-62aa6f6100f2","position":60,"tag_list":[],"full_slug":"fr/pages/sustainability/how-to-wash","meta_data":null,"parent_id":108726571,"alternates":[{"id":108729542,"name":"Vaskeråd","slug":"how-to-wash","full_slug":"dk/pages/sustainability/how-to-wash","is_folder":false,"parent_id":108729314,"published":true,"url":"dk/pages/sustainability/how-to-wash/"},{"id":42969478,"name":"Tvättråd","slug":"tvatta-gront","full_slug":"sv/pages/hallbarhet/tvatta-gront","is_folder":false,"parent_id":42969400,"published":true,"url":"sv/pages/hallbarhet/tvatta-gront/"},{"id":42969597,"name":"How to Wash","slug":"how-to-wash","full_slug":"en/pages/sustainability/how-to-wash","is_folder":false,"parent_id":42969527,"published":true,"url":"en/pages/sustainability/how-to-wash/"},{"id":247836321,"name":"Consejos de lavado","slug":"how-to-wash","full_slug":"es/pages/sustainability/how-to-wash","is_folder":false,"parent_id":247836060,"published":true,"url":"es/pages/sustainability/how-to-wash/"},{"id":42969697,"name":"Tips voor kleding wassen","slug":"was-groener","full_slug":"nl/pages/duurzaamheid/was-groener","is_folder":false,"parent_id":42969627,"published":true,"url":"nl/pages/duurzaamheid/was-groener/"},{"id":87203466361588,"name":"Vaskeanvisning & tips","slug":"how-to-wash","full_slug":"no/pages/sustainability/how-to-wash","is_folder":false,"parent_id":87203225750114,"published":true,"url":"no/pages/sustainability/how-to-wash/"},{"id":77994811,"name":"Waschhinweise & Tipps","slug":"how-to-wash","full_slug":"de/pages/sustainability/how-to-wash","is_folder":false,"parent_id":77994694,"published":true,"url":"de/pages/sustainability/how-to-wash/"}],"created_at":"2022-02-15T10:09:32.084Z","release_id":null,"updated_at":"2024-04-17T14:05:39.934Z","breadcrumbs":[{"id":108726698,"lang":"default","name":"Développement durable","path":null,"slug":"sustainability","uuid":"4432ee8b-8b56-47d1-ba79-11864379c961","content":{"seo":[{"_uid":"e4ee1cae-405b-4c95-a240-8a3a154932e7","meta":{"_uid":"71a7c42b-1846-42bf-9659-84b684ffead3","title":"Durabilité - Notre travail de durabilité","plugin":"seo_metatags","og_image":"","og_title":"","description":"Le travail et les objectifs de Björn Borg en matière de durabilité. Un objectif est par ex. suivre l'objectif de 1,5 degré et réduire de moitié nos émissions d'ici 2030.","twitter_image":"","twitter_title":"","og_description":"","twitter_description":""},"index":"index","follow":"follow","canonical":"","component":"seo"}],"tag":[{"tag":"Tag","_uid":"eb31d1a1-42c4-454b-b95f-f34e39764f0a","component":"tag"}],"_uid":"04f2d020-bc62-45b5-98c1-b796519eae46","content":[],"heading":[{"_uid":"ebf3ad4c-d8e4-4a41-8bc2-d35d7f5e200c","text":"Hållbarhet","type":"h2","styling":"default","component":"heading"}],"preamble":{"type":"doc","content":[{"type":"paragraph","content":[{"text":"La diffusion de produits dans le monde laisse une empreinte. C'est un fait indéniable. Notre ambition est de limiter la nôtre et d’apporter des changements pour le mieux. ","type":"text"},{"text":"Björn Borg s'engage à respecter l'Accord de Paris et l'objectif de 1,5 degré et à réduire de moitié nos émissions d'ici 2030.","type":"text","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"text":"Nous travaillons dur pour un avenir meilleur et nous concentrons une grande attention sur le développement durable afin de réduire les émissions année après année, et en mettant davantage l'accent sur la réduction de l'utilisation de nouvelles fibres. Nous nous engageons à proposer des produits avec une longue durée de vie, à minimiser l'impact sur l'environnement, à faire des choix conscients en matière de transport et d'énergie et à ne pas causer de dommages inutiles à la nature.","type":"text"}]},{"type":"paragraph","content":[{"text":"Aujourd'hui, tous nos vêtements sont soit fabriqués à partir d'au moins 70 % de matériaux ayant moins d'impact climatique, soit soutiennent l'initiative Better Cotton et leur mission visant à aider les communautés cotonnières à survivre et à prospérer, tout en protégeant et en restaurant l'environnement.","type":"text"}]},{"type":"paragraph","content":[{"text":"Notre feuille de route en matière de développement durable est revue chaque année et inclut notre ambition de limiter et de réduire notre empreinte ainsi que la manière dont nous créons une équipe gagnante.","type":"text"}]},{"type":"paragraph","content":[{"text":"Nous pouvons toujours faire plus. ","type":"text"},{"text":"Parmi nos objectifs, nous souhaitons utiliser 100 % de matériaux ayant moins d’impact climatique dans notre gamme d’ici 2030.","type":"text","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"text":"Aidez-nous à travailler pour un avenir meilleur en planifiant votre garde-robe et vos achats. Achetez des produits de haute qualité qui peuvent être utilisés année après année, et donnez, vendez ou recyclez les vêtements une fois qu'ils ont fini de vous servir.","type":"text"}]},{"type":"paragraph","content":[{"text":"Cliquez sur les articles ci-dessous pour en savoir plus sur tout, de la sélection des matériaux et des processus aux conseils de blanchisserie respectueux de l'environnement.","type":"text"}]}]},"scrollTo":[],"component":"sustainabilityArchive","textColor":"white","heroContent":[{"tag":[],"_uid":"dfd30acf-b7bb-4218-a16c-14ac964b3fd7","heading":"Développement durable","component":"simpleHeroModule","paragraph":[],"textColor":"white","headingStyle":"default","backgroundMobile":[{"_uid":"0381d9f2-da57-4358-b2a1-ecc99a190c63","size":"cover","image":{"id":2194408,"alt":null,"name":"","focus":null,"title":null,"filename":"https://imgs.bjornborg.com/images/2500x1667/3c083b1f89/rek_0235.jpg","copyright":null,"fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}],"backgroundDesktop":[{"_uid":"b60e8a8d-c408-4a56-82b3-7513c465a96c","size":"cover","image":{"id":2194408,"alt":null,"name":"","focus":null,"title":null,"filename":"https://imgs.bjornborg.com/images/2500x1667/3c083b1f89/rek_0235.jpg","copyright":null,"fieldtype":"asset"},"position":"50% 50%","component":"backgroundImage"}]}],"headingPreamble":[{"_uid":"45ddd960-0e69-4118-a6e7-c1fa21b0caaf","text":"La mode n'est pas une industrie éco-responsable. 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